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| Criterion |  Product Discovery Outcome-Driven Innovation |  Operations PDCA Cycle |  Product Discovery Test Card |
|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | High | Low | Low |
Timedifferent | Mehrere Wochen | 1 h bis mehrere Wochen | 20-35 min |
Participantsdifferent | 2-6 researchers plus sample | 1-8 | 1-5 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | PDCA Log, Experiment Plan, Learning Outcome, Standard Change | Test Card with a pre-set threshold |
Tagsno overlap | OutcomesInnovationResearchQuantitative | Continuous improvementLeanExperiments | ExperimentsValidationDiscoveryHypothesis |
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