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| Criterion | ![]() Product Discovery Outcome-Driven Innovation | ![]() Product Discovery Opportunity Solution Tree | ![]() Product Discovery Learning Card |
|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure. | The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible. |
Complexitydifferent | High | Medium | Low |
Timedifferent | Mehrere Wochen | 1-2 h Setup, laufend | 25-40 min |
Participantsdifferent | 2-6 researchers plus sample | 2-6 | 1-5 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Opportunity Solution Tree, Experiment Backlog, Learning Log | Learning Card with evidence and next action |
Tagsno overlap | OutcomesInnovationResearchQuantitative | DiscoveryOutcomesExperimentsOpportunity | ExperimentsValidationDiscoveryLearning |
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