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| Criterion |  Product Discovery Outcome-Driven Innovation |  Business Strategy McKinsey 7S |
|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result. |
Complexitydifferent | High | Medium |
Timedifferent | Mehrere Wochen | 2-4 h |
Participantsdifferent | 2-6 researchers plus sample | 3-12 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | 7S Assessment, Alignment Gaps, Change Actions |
Tagsno overlap | OutcomesInnovationResearchQuantitative | OrganizationStrategyAlignmentChange |
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