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| Criterion |  Product Discovery Outcome-Driven Innovation |  Innovation Design Thinking |  Knowledge Modeling IBIS |
|---|---|---|---|
Purposedifferent | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus. |
Complexitydifferent | High | High | Medium |
Timedifferent | Mehrere Wochen | 1 Tag bis mehrere Wochen | 1-3 h |
Participantsdifferent | 2-6 researchers plus sample | 4-10 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Problem Statement, Prototype, Test Learnings | Issue Map, Positions, Argument Notes |
Tagsno overlap | OutcomesInnovationResearchQuantitative | InnovationPrototypeResearch | RationaleKnowledgeDecision |
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