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| Criterion | ![]() Innovation Lean Startup | ![]() Product Discovery Pretotyping | ![]() Innovation Brainstorming |
|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | Wochen bis Monate je Lernzyklus | Stunden bis wenige Tage | 30-60 min |
Participantsdifferent | 2-8 | 1-4 | 4-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Pretotyping sketch, Test setup, Conversion data, Go or no-go decision | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | LeanStartupValidationMVP | ValidationDemandMVP | BrainstormingIdeationCreativityWorkshopDivergence |
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