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| Criterion |  Innovation Lean Startup |  Business Strategy Ansoff Matrix |  Product Discovery Assumption Mapping |
|---|---|---|---|
Purposedifferent | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | Wochen bis Monate je Lernzyklus | 45-90 min | 45-60 min |
Participantssame | 2-8 | 2-8 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision | Ansoff Matrix, Growth Options, Risk Notes | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | LeanStartupValidationMVP | GrowthStrategyMarketPortfolio | AssumptionsRiskExperimentsValidation |
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