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| Criterion |  Product Discovery Landing Page Test |  Product Strategy Product Vision Board |  Business Strategy McKinsey 7S |
|---|---|---|---|
Purposedifferent | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. | McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-5 Tage | 1-2 h | 2-4 h |
Participantsdifferent | Nutzertraffic | 2-8 | 3-12 |
Formatdifferent | Async | Workshop + async | Workshop |
Outputdifferent | Landing Page, Conversion Data, Learning Summary | Product Vision Board, Vision Statement, Assumptions and Validation Questions | 7S Assessment, Alignment Gaps, Change Actions |
Tagsno overlap | ValidationConversionMarketing | VisionCanvasStrategyAlignment | OrganizationStrategyAlignmentChange |
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