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| Criterion |  Product Discovery Landing Page Test |  Decision Making Pre-Mortem |  Engineering Failure Scenario Analysis |
|---|---|---|---|
Purposedifferent | When a value proposition first needs to be checked for resonance, it condenses the idea onto a focused entry page. It shows whether language and offering carry interest. | In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures. | In critical processes, it is not enough to plan only for the normal case. Failure Scenario Analysis looks at the path into failure and shows which failures, chains, and control gaps cause the most damage. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-5 Tage | 20–45 min | 1-3 h |
Participantsdifferent | Nutzertraffic | Small cross-functional group | 3-8 |
Formatdifferent | Async | Workshop | Workshop |
Outputdifferent | Landing Page, Conversion Data, Learning Summary | Risk list, Mitigation plan, Assumption log | Failure Scenarios, Risk Notes, Control Gaps, Test and Response Actions |
Tagsno overlap | ValidationConversionMarketing | RiskDecisionFailurePlanning | FailureResilienceRisk |
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