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| Criterion |  Product Discovery Kano Model |  Growth Flywheel |  Decision Making Decision Matrix |
|---|---|---|---|
Purposedifferent | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-2 Tage | 60-120 min | 45-90 min |
Participantsdifferent | 10-50 | 3-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Kano Matrix, Feature Classes, Priority Themes | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Decision Matrix, Scoring Rationale, Selected Option |
Tagsno overlap | SatisfactionPrioritizationCustomer | GrowthRetentionConversion | DecisionCriteriaScoringTradeoffs |
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