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| Criterion |  Product Discovery Kano Model |  UX Design Customer Journey Canvas |  UX Research Card Sorting |
|---|---|---|---|
Purposedifferent | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 1-2 Tage | 1-3 h | 20-45 min |
Participantsdifferent | 10-50 | 3-10 | Based on research question |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Kano Matrix, Feature Classes, Priority Themes | Customer Journey Canvas, Pain Points, Experience Opportunities | Content groups, Label set, IA hypotheses |
Tagsno overlap | SatisfactionPrioritizationCustomer | JourneyCustomerService designCanvas | Information architectureNavigationStructure |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
