View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Product Discovery Kano Model |  UX Research Card Sorting |  Product Discovery Problem Interview |
|---|---|---|---|
Purposedifferent | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-2 Tage | 20-45 min | 30-60 min je Interview |
Participantsdifferent | 10-50 | Based on research question | 5-12 Interviews |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Kano Matrix, Feature Classes, Priority Themes | Content groups, Label set, IA hypotheses | Problem Evidence, Risk Notes, Customer Segments |
Tagsno overlap | SatisfactionPrioritizationCustomer | Information architectureNavigationStructure | DiscoveryInterviewsValidation |
Often compared together
Methods with strong topical overlap with the current selection, not yet in the comparison.
