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| Criterion |  Product Discovery Kano Model |  UX Research Card Sorting |
|---|---|---|
Purposedifferent | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. |
Complexitydifferent | Medium | Low |
Timedifferent | 1-2 Tage | 20-45 min |
Participantsdifferent | 10-50 | Based on research question |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Kano Matrix, Feature Classes, Priority Themes | Content groups, Label set, IA hypotheses |
Tagsno overlap | SatisfactionPrioritizationCustomer | Information architectureNavigationStructure |
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