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| Criterion |  Product Discovery Jobs to Be Done |  Facilitation Nominal Group Technique |  Innovation Brainwriting |
|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When loud voices could dominate a round, Nominal Group Technique protects individual thinking time from group effects. It collects ideas separately first and only then enables shared weighting. | When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 1-3 Wochen | 60-120 min | 15-30 min |
Participantsdifferent | 5-12 Interviews | 5-12 | 3-12 |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Ranked Ideas, Clarified Options, Group Priority | Idea sheets, Expanded concepts, Prioritized list |
Tagsno overlap | CustomerOutcomesNeeds | FacilitationPrioritizationVotingInclusion | BrainstormingCollaborationInclusionIdeas |
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