View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Product Discovery Jobs to Be Done |  UX Research Card Sorting |  Product Strategy GIST Planning |
|---|---|---|---|
Purposedifferent | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 1-3 Wochen | 20-45 min | Wochen bis Monate je Goal |
Participantsdifferent | 5-12 Interviews | Based on research question | 3-10 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Job Stories, Outcome Statements, Opportunity List | Content groups, Label set, IA hypotheses | Goals, Idea bank, Step-project list, Tasks, Learning reports |
Tagsno overlap | CustomerOutcomesNeeds | Information architectureNavigationStructure | RoadmapOutcomesPlanningExperiments |
Often compared together
Methods with strong topical overlap with the current selection, not yet in the comparison.
