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Criterion
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Purposedifferent
When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.
Complexitydifferent
MediumLowLow
Timedifferent
1-3 Wochen15-30 min30-120 min
Participantsdifferent
5-12 Interviews2-62-6
Formatdifferent
Workshop + asyncWorkshopWorkshop
Outputdifferent
Job Stories, Outcome Statements, Opportunity ListRoot cause notes, CountermeasuresObservation Notes, Improvement Ideas
Tagsno overlap
CustomerOutcomesNeeds
Root causeIncidentLeanProblem solving
LeanObservationProcessOperations
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Paper illustration for Kepner-Tregoe
Operations
Kepner-Tregoe
Paper illustration for Root Cause Analysis.
Operations
Root Cause Analysis
Paper illustration for 8D Problem Solving.
Operations
8D Problem Solving