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| Criterion |  UX Research Customer Journey Mapping |  Operations Theory of Constraints |
|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | For a system that does not get faster despite effort, the method directs attention to the bottleneck. It concentrates improvement on the point that actually limits throughput. |
Complexitydifferent | Medium | High |
Timedifferent | 2-4 h | 2-4 h Analyse, laufend |
Participantsdifferent | 4-10 | 3-12 |
Formatdifferent | Workshop | Workshop + async |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Constraint Map, Improvement Plan, Flow Metrics |
Tagsno overlap | JourneyServiceService design | OperationsConstraintsFlowImprovement |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
