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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper matrix with six colored hat cards for information, feeling, value, caution, ideas and process control.
Facilitation
Six Thinking Hats
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When a topic gets stuck too quickly in the same thinking mode, Six Thinking Hats deliberately separates the perspectives. This means facts, risks, creativity, and emotional signals get worked through one after another instead of mixed together.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.
Complexitysame
MediumMediumMedium
Timedifferent
2-4 h45-90 min30-90 min
Participantsdifferent
4-104-121-6
Formatdifferent
WorkshopWorkshopWorkshop + async
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogPerspective Notes, Decision Inputs, Action ItemsDecision Tree, Option Map, Assumption List
Tagsno overlap
JourneyServiceService design
FacilitationOptionsDecision
DecisionTreeOptions
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting