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| Criterion |  UX Research Customer Journey Mapping |  Domain Modeling EventStorming |  Innovation Brainstorming |
|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When a domain consists of many events, rules, and states, it creates a shared modeling space for the team. It bundles language, flows, and boundaries before domain knowledge fragments into siloed views. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 2-4 h | 2-8 h | 30-60 min |
Participantsdifferent | 4-10 | 5-12 | 4-12 |
Formatsame | Workshop | Workshop | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Event Timeline, Ubiquitous Language, Boundaries, Open Questions | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | JourneyServiceService design | Domain-Driven DesignEventsDiscoveryWorkshop | BrainstormingIdeationCreativityWorkshopDivergence |
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