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| Criterion |  UX Research Customer Journey Mapping |  Facilitation Consensus Workshop |  Innovation Starbursting |
|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time. | Helps clarify ideas, open questions, and testable next steps in concrete terms. It opens the thinking space, collects ideas, and leads to testable options. The result is captured as a star-shaped question map, question list, and assumption list. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 2-4 h | 1-3 h | 30-60 min |
Participantsdifferent | 4-10 | 5-30 | 3-10 |
Formatdifferent | Workshop | Workshop | Workshop + async |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Consensus Clusters, Theme Titles, Priority Areas | Star-Shaped Question Map, Question List, Assumption List |
Tagsno overlap | JourneyServiceService design | FacilitationConsensusWorkshopAlignment | BrainstormingIdeationWorkshopDiscovery |
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