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| Criterion |  Systems Thinking Intervention Mapping |  Growth Funnel Analysis |  Business Strategy Ansoff Matrix |
|---|---|---|---|
Purposedifferent | Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | High | Medium | Low |
Timedifferent | 1-5 Tage | 1-3 h | 45-90 min |
Participantsdifferent | 4-12 | 1-5 | 2-8 |
Formatdifferent | Workshop + async | Async | Workshop + async |
Outputdifferent | Logic Model, Change Objectives, Intervention Components, Evaluation Plan | Funnel report, Drop-off analysis, Optimization hypotheses | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | ChangeSystems thinkingCapability | AnalyticsConversionGrowth | GrowthStrategyMarketPortfolio |
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