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| Criterion | ![]() Product Strategy Impact Mapping | ![]() Innovation Starbursting | ![]() Innovation Brainstorming |
|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | Helps clarify ideas, open questions, and testable next steps in concrete terms. It opens the thinking space, collects ideas, and leads to testable options. The result is captured as a star-shaped question map, question list, and assumption list. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 45-90 min | 30-60 min | 30-60 min |
Participantsdifferent | 3-8 | 3-10 | 4-12 |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Star-Shaped Question Map, Question List, Assumption List | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | BrainstormingIdeationWorkshopDiscovery | BrainstormingIdeationCreativityWorkshopDivergence |
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