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| Criterion | ![]() Product Strategy Impact Mapping | ![]() Business Strategy PESTLE Analysis | ![]() Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 45-90 min | 1-3 h | 2-4 h |
Participantsdifferent | 3-8 | 2-10 | 3-10 |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | PESTLE Map, External Risks, Strategic Questions | Strategy Canvas, Value Curve, ERRC Actions |
Tags1 shared | OutcomesStrategyBehaviorPlanning | StrategyMarketAnalysis | StrategyPositioningInnovationValue |
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