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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitysame
MediumMediumMedium
Timedifferent
45-90 min1-3 h2-4 h
Participantsdifferent
3-82-103-10
Formatdifferent
WorkshopWorkshop + asyncWorkshop
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsPESTLE Map, External Risks, Strategic QuestionsStrategy Canvas, Value Curve, ERRC Actions
Tags1 shared
OutcomesStrategyBehaviorPlanning
StrategyMarketAnalysis
StrategyPositioningInnovationValue
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix