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| Criterion |  Product Strategy Impact Mapping |  Knowledge Modeling IBIS |
|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus. |
Complexitysame | Medium | Medium |
Timedifferent | 45-90 min | 1-3 h |
Participantsdifferent | 3-8 | 2-8 |
Formatdifferent | Workshop | Workshop + async |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Issue Map, Positions, Argument Notes |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | RationaleKnowledgeDecision |
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