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| Criterion |  Product Strategy ICE Scoring |  Business Strategy Value Chain Analysis |  Business Strategy SWOT Analysis |
|---|---|---|---|
Purposedifferent | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Low | High | Low |
Timedifferent | 30-60 min | Half day | 30-60 min |
Participantsdifferent | 2-8 | 3-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | ICE Table, Top Idea List | Value Chain Map, Lever List | SWOT matrix, Strategic options, Action list |
Tagsno overlap | PrioritizationScoringGrowthDecision | StrategyBusiness modelDiagnosisAnalysis | StrategyAnalysisMarketPositioning |
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