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Criterion
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Kepner-Tregoe
Operations
Kepner-Tregoe
Purposedifferent
When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.For a disturbance that's hard to pin down, the method cleanly separates problem, cause, and decision. It reduces mixing when symptoms allow several interpretations.
Complexitydifferent
LowLowHigh
Timedifferent
30-60 min1-5 Tage2-8 h
Participantsdifferent
2-8Nutzertraffic2-8
Formatdifferent
Workshop + asyncAsyncWorkshop + async
Outputdifferent
ICE Table, Top Idea ListInterest Metrics, Conversion Signal, Learning NoteProblem Analysis, Decision Analysis, Risk Plan
Tagsno overlap
PrioritizationScoringGrowthDecision
ValidationExperimentsDemandGrowth
Problem solvingRoot causeDecisionOperations
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration for 8D Problem Solving.
Operations
8D Problem Solving