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| Criterion |  Product Strategy ICE Scoring |  Decision Making Decision Matrix |  Product Discovery Opportunity Scoring |
|---|---|---|---|
Purposedifferent | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 30-60 min | 45-90 min | 60-120 min |
Participantsdifferent | 2-8 | 2-8 | 3-6 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | ICE Table, Top Idea List | Decision Matrix, Scoring Rationale, Selected Option | Opportunity Score Table, Top Outcomes |
Tagsno overlap | PrioritizationScoringGrowthDecision | DecisionCriteriaScoringTradeoffs | PrioritizationDiscoveryOutcomesNeeds |
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