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| Criterion |  Innovation How Might We |  Business Strategy Ansoff Matrix |  Business Strategy Value Chain Analysis |
|---|---|---|---|
Purposedifferent | With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. |
Complexitydifferent | Low | Low | High |
Timedifferent | 30–45 min | 45-90 min | Half day |
Participantsdifferent | 1-10 | 2-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | HMW Questions, Challenge Framing, Idea Prompts | Ansoff Matrix, Growth Options, Risk Notes | Value Chain Map, Lever List |
Tagsno overlap | FramingOpportunityIdeationQuestions | GrowthStrategyMarketPortfolio | StrategyBusiness modelDiagnosisAnalysis |
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