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Criterion
How Might We
Innovation
How Might We
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of the Force Field Analysis working structure.
Decision Making
Force Field Analysis
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving.
Complexitysame
LowLowLow
Timedifferent
30–45 min45-90 min45-90 min
Participantsdifferent
1-102-83-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsAnsoff Matrix, Growth Options, Risk NotesForce Field Map, Change Levers, Risk Notes
Tagsno overlap
FramingOpportunityIdeationQuestions
GrowthStrategyMarketPortfolio
ChangeDecisionStrategy
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for OODA Loop.
Decision Making
OODA Loop
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring