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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Expectation Mapping.
Facilitation
Expectation Mapping
Paper illustration for Communication Plan
Delivery
Communication Plan
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.
Complexitydifferent
MediumLowLow
Timedifferent
Multiple workshops over several weeks45-90 min45-90 min
Participantsdifferent
2-83-122-6
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkExpectation Map, Alignment Notes, AgreementsCommunication Plan, Channel Matrix, Message Cadence
Tagsno overlap
GrowthBehaviorRetention
AlignmentStakeholdersTeam
CommunicationStakeholdersDeliveryPlanning
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A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping