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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitydifferent
MediumHighMedium
Timedifferent
Multiple workshops over several weeks1-4 Wochen45-90 min
Participantsdifferent
2-86-30 Experten3-8
Formatdifferent
Workshop + asyncAsyncWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkExpert Forecast, Consensus Range, Assumption NotesImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
GrowthBehaviorRetention
ForecastingExpertsDecisionStrategy
OutcomesStrategyBehaviorPlanning
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB