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| Criterion |  Growth Growth Experiment |  Business Strategy McKinsey 7S |
|---|---|---|
Purposedifferent | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result. |
Complexitysame | Medium | Medium |
Timedifferent | 1-2 Wochen | 2-4 h |
Participantsdifferent | 1-6 | 3-12 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Experiment card, Result summary, Next bet | 7S Assessment, Alignment Gaps, Change Actions |
Tagsno overlap | MarketingGrowthExperimentsLearning | OrganizationStrategyAlignmentChange |
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