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Criterion
Paper illustration for Golden Circle
Growth
Golden Circle
Paper illustration for Intervention Mapping.
Systems Thinking
Intervention Mapping
Paper illustration of Leverage Points with its method-specific working model.
Systems Thinking
Leverage Points
Purposedifferent
In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement.Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain.Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy.
Complexitydifferent
LowHighHigh
Timedifferent
30-60 min1-5 TageHalf day
Participantsdifferent
1-84-123-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Why Statement, Messaging Notes, Positioning DraftLogic Model, Change Objectives, Intervention Components, Evaluation PlanLeverage Map, Action Strategy
Tagsno overlap
MarketingPositioningCommunication
ChangeSystems thinkingCapability
Systems thinkingChangeStrategy
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Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration of the Force Field Analysis working structure.
Decision Making
Force Field Analysis
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S