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| Criterion |  Growth Golden Circle |  Decision Making Delphi Method |  Facilitation Stakeholder Salience Model |
|---|---|---|---|
Purposedifferent | In positioning and communication, what an offering actually stands for often becomes blurred. The Golden Circle sharpens a product's inner rationale and connects purpose, approach, and offering into a clear statement. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy. |
Complexitydifferent | Low | High | Medium |
Timedifferent | 30-60 min | 1-4 Wochen | 60-90 min |
Participantsdifferent | 1-8 | 6-30 Experten | 3-6 |
Formatdifferent | Workshop + async | Async | Workshop |
Outputdifferent | Why Statement, Messaging Notes, Positioning Draft | Expert Forecast, Consensus Range, Assumption Notes | Salience Diagram, Strategy per Class |
Tagsno overlap | MarketingPositioningCommunication | ForecastingExpertsDecisionStrategy | StakeholdersFacilitationAlignmentGovernance |
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