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Criterion
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Purposedifferent
GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.
Complexitydifferent
MediumHighMedium
Timedifferent
Wochen bis Monate je GoalMehrere Wochen1-2 h Setup, laufend
Participantsdifferent
3-102-6 researchers plus sample2-6
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Goals, Idea bank, Step-project list, Tasks, Learning reportsDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesOpportunity Solution Tree, Experiment Backlog, Learning Log
Tags1 shared
RoadmapOutcomesPlanningExperiments
OutcomesInnovationResearchQuantitative
DiscoveryOutcomesExperimentsOpportunity
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas