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| Criterion |  Operations Gemba Walk |  UX Research Personas |
|---|---|---|
Purposedifferent | When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions. | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. |
Complexitydifferent | Low | Medium |
Timedifferent | 30-120 min | 1-3 Tage |
Participantsdifferent | 2-6 | Internes Team |
Formatdifferent | Workshop | Workshop + async |
Outputdifferent | Observation Notes, Improvement Ideas | Persona Profiles, Needs Summary, Scenario Notes |
Tagsno overlap | LeanObservationProcessOperations | ResearchCustomerSynthesis |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
