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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Affinity Estimation.
Agile
Affinity Estimation
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When many tasks need to be classified quickly, it sorts them by perceived effort and similarity. It reduces the effort of fine-grained estimation for large volumes.
Complexitysame
MediumMediumMedium
Timedifferent
1-3 hMultiple workshops over several weeks30-90 min
Participantsdifferent
1-52-83-12
Formatdifferent
AsyncWorkshop + asyncWorkshop
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesHooked loop, Trigger map, Reward design, Ethics checkAffinity Size Map, Grouped Estimates, Unclear Items
Tagsno overlap
AnalyticsConversionGrowth
GrowthBehaviorRetention
EstimationBacklogRelative sizing
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