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| Criterion |  Growth Funnel Analysis |  UX Research HEART Framework |  Product Discovery Riskiest Assumption Test |
|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 1-3 h | 120 min initial, dann laufend | 1-2 Wochen pro Iteration |
Participantsdifferent | 1-5 | 3-6 | 2-6 |
Formatdifferent | Async | Workshop + async | Workshop + async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | HEART-GSM Table, Dashboard | Prioritized Assumption List, Test Plan, Results Report |
Tagsno overlap | AnalyticsConversionGrowth | MetricsUX researchMeasurementSatisfaction | ExperimentsValidationDiscoveryAssumptions |
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