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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.
Complexitydifferent
MediumLowMedium
Timedifferent
1-3 h1-2 h90-180 min
Participantsdifferent
1-52-83-6
Formatdifferent
AsyncWorkshop + asyncWorkshop
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesDIBB document, Belief list, Bet list, Learning reportVRIO Table, Strategic Actions
Tagsno overlap
AnalyticsConversionGrowth
StrategyDecisionAssumptionsHypothesis
StrategyDiagnosisBusiness modelCapability
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix