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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Team API with its method-specific working model.
Team Design
Team API
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.
Complexitydifferent
MediumLowMedium
Timedifferent
60-120 minHalf day initial, dann laufendMultiple workshops over several weeks
Participantsdifferent
3-8Ein Team plus Stakeholder2-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogTeam API DocumentHooked loop, Trigger map, Reward design, Ethics check
Tagsno overlap
GrowthRetentionConversion
TeamAlignmentCommunicationService
GrowthBehaviorRetention
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A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric
Paper illustration for Expectation Mapping.
Facilitation
Expectation Mapping
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of Spotify Model Mapping with its method-specific working model.
Team Design
Spotify Model Mapping