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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
A paper-based illustration representing Pirate Metrics (AARRR) with its core stages and visible working result.
Growth
Pirate Metrics AARRR
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
MediumMediumLow
Timedifferent
60-120 min1-2 h Setup, laufend20-35 min
Participantsdifferent
3-82-81-5
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogAARRR funnel, Metric baseline, Experiment backlogTest Card with a pre-set threshold
Tagsno overlap
GrowthRetentionConversion
GrowthMetricsExperiments
ExperimentsValidationDiscoveryHypothesis
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas