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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitysame
MediumMediumMedium
Timedifferent
60-120 min45-90 min2-4 h
Participantsdifferent
3-83-83-10
Formatsame
WorkshopWorkshopWorkshop
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogImpact Map, Outcome Hypotheses, Delivery OptionsStrategy Canvas, Value Curve, ERRC Actions
Tagsno overlap
GrowthRetentionConversion
OutcomesStrategyBehaviorPlanning
StrategyPositioningInnovationValue
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis