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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.
Complexitydifferent
MediumLowMedium
Timedifferent
60-120 min30-60 min30-90 min
Participantsdifferent
3-82-81-6
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogICE Table, Top Idea ListDecision Tree, Option Map, Assumption List
Tagsno overlap
GrowthRetentionConversion
PrioritizationScoringGrowthDecision
DecisionTreeOptions
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis