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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario.
Complexitydifferent
MediumMediumHigh
Timedifferent
60-120 minMultiple workshops over several weeksHalf day
Participantsdifferent
3-82-83-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogHooked loop, Trigger map, Reward design, Ethics checkStress Test Report, Action Plan per Scenario
Tagsno overlap
GrowthRetentionConversion
GrowthBehaviorRetention
StrategyBusiness modelRiskDiagnosis
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas