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Criterion
Paper illustration for Flywheel.
Growth
Flywheel
A paper-based illustration representing Event Modeling with its core stages and visible working result.
Knowledge Modeling
Event Modeling
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.Event Modeling connects business workflows with commands, events, and views into one coherent mental model. It helps design behavior, UI, and technical slices from the same underlying logic.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumMediumLow
Timedifferent
60-120 min2-6 h45-90 min
Participantsdifferent
3-82-82-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Flywheel Map, Friction Points, Growth Levers, Experiment BacklogEvent Model, UI Flow, Commands, Read ModelsAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
GrowthRetentionConversion
EventsBlueprintDomain-Driven DesignBehavior
GrowthStrategyMarketPortfolio
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Context Map workspace showing the question, observations, and next decision.
Domain Modeling
Context Map
EventStorming on a long working surface: colored event cards form a business flow, friction points are marked, and a boundary separates different areas of responsibility.
Domain Modeling
EventStorming
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis