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Criterion
Paper illustration of Five-Minute VC Check with its method-specific working model.
Business Strategy
5-Minuten VC-Check
Paper illustration of Shape Up with its method-specific working model.
Delivery
Shape Up
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list.Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
LowMediumHigh
Timedifferent
5-15 min6 Wochen Cycle + 2 Wochen Cool-Down1-4 Wochen
Participantsdifferent
1-52-4 pro Pitch1-6
Formatdifferent
Workshop + asyncWorkshop + asyncAsync
Outputdifferent
VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation stepPitches, Bet-table decisions, Hill charts, Cooldown outcomesExperiment results, Decision log, Learning summary
Tagsno overlap
StartupValidationCompetition
PlanningDeliveryAutonomy
ExperimentsGrowthAnalyticsValidation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas