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Criterion
Paper illustration of Five-Minute VC Check with its method-specific working model.
Business Strategy
5-Minuten VC-Check
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Purposedifferent
The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.
Complexitydifferent
LowHighMedium
Timedifferent
5-15 min1-4 Wochen45-90 min
Participantsdifferent
1-51-62-8
Formatdifferent
Workshop + asyncAsyncWorkshop + async
Outputdifferent
VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation stepExperiment results, Decision log, Learning summaryDecision Matrix, Scoring Rationale, Selected Option
Tagsno overlap
StartupValidationCompetition
ExperimentsGrowthAnalyticsValidation
DecisionCriteriaScoringTradeoffs
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping