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| Criterion |  Facilitation Expectation Mapping |  UX Research Personas |
|---|---|---|
Purposedifferent | When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge. | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. |
Complexitydifferent | Low | Medium |
Timedifferent | 45-90 min | 1-3 Tage |
Participantsdifferent | 3-12 | Internes Team |
Formatdifferent | Workshop | Workshop + async |
Outputdifferent | Expectation Map, Alignment Notes, Agreements | Persona Profiles, Needs Summary, Scenario Notes |
Tagsno overlap | AlignmentStakeholdersTeam | ResearchCustomerSynthesis |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
