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Criterion
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration for Flywheel.
Growth
Flywheel
Purposedifferent
The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.
Complexitydifferent
MediumLowMedium
Timedifferent
60-120 min1-2 h60-120 min
Participantsdifferent
2-82-83-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop
Outputdifferent
Conflict Cloud, Assumption List, Breakthrough Ideas, Next ExperimentsDIBB document, Belief list, Bet list, Learning reportFlywheel Map, Friction Points, Growth Levers, Experiment Backlog
Tagsno overlap
Theory of ConstraintsAssumptionsSystems thinking
StrategyDecisionAssumptionsHypothesis
GrowthRetentionConversion
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of the Force Field Analysis working structure.
Decision Making
Force Field Analysis