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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration of Rapid Ideation with its method-specific working model.
Innovation
Rapid Ideation
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work.
Complexitydifferent
LowMediumLow
Timedifferent
30–60 min1-2 Tage5-20 min
Participantsdifferent
4-8Based on research question1-20
Formatdifferent
WorkshopAsyncWorkshop + async
Outputdifferent
Empathy Map, Assumptions List, Research GapsFindability Metrics, Path Analysis, Revised IAIdeenpool, Roh-Shortlist, Cluster
Tagsno overlap
SynthesisQualitativeWorkshop
Information architectureNavigationFindability
BrainstormingIdeationDivergenceSpeed
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Paper illustration of Design Charrette with its method-specific working model.
Innovation
Design Charrette