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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped.
Complexitydifferent
LowMediumLow
Timedifferent
30–60 min1-2 h30-90 min
Participantsdifferent
4-83-102-8
Formatdifferent
WorkshopWorkshopWorkshop + async
Outputdifferent
Empathy Map, Assumptions List, Research GapsTOWS Matrix, Strategic Options, Priority ActionsConstraint List, Hard/Soft Classification, Option Impact Notes, Decision Boundaries
Tagsno overlap
SynthesisQualitativeWorkshop
StrategyAnalysisOptions
ConstraintsDecisionPlanningOptions
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree